:root {
    --w-black: #090909;
    --w-paper: #f3f3ef;
    --w-orange: #ff914d;
    --w-line: rgba(9,9,9,.16);
    --w-darkline: rgba(255,255,255,.15)
}

* {
    box-sizing: border-box
}

html {
    scroll-behavior: smooth
}

body.why-us-page {
    margin: 0;
    background: var(--w-paper);
    color: var(--w-black);
    font-family: Manrope,sans-serif;
    overflow-x: hidden
}

a {
    color: inherit;
    text-decoration: none
}

.why-container {
    width: min(1400px,calc(100% - 80px));
    margin: auto
}

.why-kicker,.why-section-label,.difference-kicker,.value-number,.value-word,.thinking-intro>span,.thinking-step>span,.artisan-top,.artisan-stamp,.why-cta-label,.fit-columns>div>span {
    font-family: "DM Mono",monospace;
    text-transform: uppercase;
    letter-spacing: .055em;
    font-size: 11px;
}
.why-section-label.why-label-light{
    padding-bottom:20px;
   border-bottom: 1px solid rgb(255 255 255 / 15%);
    font-size:10px;
    color:#777777;
}

.why-section-label{
    padding-bottom:20px;
   border-bottom: 1px solid rgba(17, 17, 17, .15);
    color:#777777;
}
.why-kicker {
    display: flex;
    justify-content: space-between;
    padding-top: 132px;
    padding-bottom: 25px;
    border-bottom: 1px solid var(--w-line);
    font-size: 10px;
    color:#777777 !important;
}

.why-kicker b,.why-section-label b,.why-cta-label b {
    color: var(--w-orange)
}

.why-hero {
    min-height: 780px;
    padding-bottom: 60px
}

.why-hero-grid {
    display: grid;
    grid-template-columns: 1.4fr .6fr;
    gap: 80px;
    padding-top: 72px
}

.why-hero-heading h1 {
    margin: 0;
    font-size: clamp(65px,7.3vw,126px);
    line-height: .9;
    letter-spacing: -.07em;
    font-weight: 800
}

.why-hero-heading span {
        background: linear-gradient(45deg, #ff914d 0%, #a02d37 50%, #383838 100%);
    -webkit-background-clip: text;
    background-clip: text;
    -webkit-text-fill-color

Widely available across major browsers (Baseline since March 2019)
Learn more

Don’t show
: transparent;
    color: transparent;
}

.why-hero-copy {
    align-self: end;
    max-width: 420px
}

.why-hero-lead {
    font-size: 19px!important;
    color: var(--w-black)!important
}

.why-hero-copy p {
    margin: 0 0 25px;
    color: #555551;
    font-size: 15px;
    line-height: 1.65
}

.why-hero-bottom {
    display: flex;
    justify-content: space-between;
    margin-top: 105px;
    padding-top: 17px;
    border-top: 1px solid var(--w-line);
    font: 10px "DM Mono",monospace;
    color: #777773
}

.why-problem {
    background: #fff;
    padding: 145px 0
}

.why-problem-grid {
    display: grid;
    grid-template-columns: 1.35fr .65fr;
    gap: 100px;
    margin-top: 60px
}

.why-problem h2 {
    margin: 0;
    font-size: clamp(52px,6vw,91px);
    line-height: .94;
    letter-spacing: -.065em
}

.why-problem h2 span {
    color: #a3a39e
}

.why-problem-copy {
    padding-top: 8px;
    max-width: 410px
}

.why-problem-copy p {
    margin: 0 0 28px;
    color: #575752;
    font-size: 15px;
    line-height: 1.7
}

.why-note {
    margin-top: 55px;
    padding: 22px 0;
    border-top: 1px solid var(--w-line);
    border-bottom: 1px solid var(--w-line)
}

.why-note span {
    display: block;
    margin-bottom: 12px;
    font: 9px "DM Mono",monospace;
    color: var(--w-orange)
}

.why-note strong {
    display: block;
    font-size: 16px;
    line-height: 1.35
}

.why-difference {
    background: var(--w-black);
    color: #fff;
    padding: 140px 0 155px
}

.why-label-light {
    color: #fff
}

.difference-heading {
    display: grid;
    grid-template-columns: 1fr .5fr;
    gap: 100px;
    margin: 55px 0 75px
}

.difference-kicker {
    display: block;
    color: #777773;
    font-size: 9px;
    margin-bottom: 25px
}

.difference-heading h2 {
    margin: 0;
    font-size: clamp(55px,6.5vw,98px);
    line-height: .9;
    letter-spacing: -.07em
}

.difference-heading h2 span {
        background: linear-gradient(45deg, #ff914d 0%, #a02d37 50%, #383838 100%);
    -webkit-background-clip: text;
    background-clip: text;
    -webkit-text-fill-color

Widely available across major browsers (Baseline since March 2019)
Learn more

Don’t show
: transparent;
    color: transparent;
}

.difference-heading>p {
    align-self: end;
    max-width: 390px;
    margin: 0;
    color: #9d9d98;
    font-size: 14px;
    line-height: 1.7
}

.difference-grid {
    display: grid;
    grid-template-columns: repeat(4,1fr);
    border-top: 1px solid var(--w-darkline);
    border-left: 1px solid var(--w-darkline)
}

.difference-card {
    min-height: 430px;
    padding: 25px;
    border-right: 1px solid var(--w-darkline);
    border-bottom: 1px solid var(--w-darkline);
    position: relative;
    transition: background .3s ease,color .3s ease
}

.difference-card:hover {
    background: var(--w-orange);
    color: var(--w-black)
}

.difference-card>span {
    font: 10px "DM Mono",monospace;
    color: var(--w-orange)
}

.difference-card:hover>span {
    color: #111
}

.difference-card h3 {
    margin: 70px 0 15px;
    font-size: 23px;
    line-height: 1.05;
    letter-spacing: -.035em
}

.difference-card p {
    margin: 0;
    max-width: 230px;
    color: #969691;
    font-size: 12px;
    line-height: 1.6
}

.difference-card:hover p {
    color: #222
}

.difference-symbol {
    position: absolute;
    top: 90px;
    right: 25px
}

.symbol-focus {
    width: 50px;
    height: 50px;
    border: 1px solid var(--w-orange);
    border-radius: 50%
}

.symbol-focus:after {
    content: "";
    position: absolute;
    width: 7px;
    height: 7px;
    background: var(--w-orange);
    border-radius: 50%;
    top: 21px;
    left: 21px
}

.symbol-system {
    width: 55px;
    height: 55px
}

.symbol-system i {
    display: block;
    width: 18px;
    height: 18px;
    border: 1px solid var(--w-orange);
    position: absolute
}

.symbol-system i:nth-child(1) {
    left: 0;
    top: 0
}

.symbol-system i:nth-child(2) {
    left: 20px;
    top: 20px
}

.symbol-system i:nth-child(3) {
    left: 40px;
    top: 40px
}

.symbol-hands {
    width: 58px;
    height: 58px;
    border: 1px solid var(--w-orange);
    border-radius: 50%;
    display: flex;
    align-items: center;
    justify-content: center;
    color: var(--w-orange);
    font-size: 19px;
    letter-spacing: -.08em
}

.symbol-detail {
    color: var(--w-orange);
    font-size: 58px;
    line-height: 1;
    font-weight: 300
}

.why-values {
    padding: 145px 0;
    background: var(--w-paper)
}

.values-layout {
    display: grid;
    grid-template-columns: .7fr 1.3fr;
    gap: 110px;
    margin-top: 55px
}

.values-heading h2 {
    margin: 0;
    font-size: clamp(52px,5.6vw,86px);
    line-height: .94;
    letter-spacing: -.065em
}

.values-heading h2 span {
        background: linear-gradient(45deg, #ff914d 0%, #a02d37 50%, #383838 100%);
    -webkit-background-clip: text;
    background-clip: text;
    -webkit-text-fill-color

Widely available across major browsers (Baseline since March 2019)
Learn more

Don’t show
: transparent;
    color: transparent;
}

.values-list {
    border-top: 1px solid var(--w-line)
}

.value-row {
    display: grid;
    grid-template-columns: 55px 1fr 90px;
    gap: 25px;
    padding: 32px 0;
    border-bottom: 1px solid var(--w-line);
    align-items: start;
    transition: padding .25s ease
}

.value-row:hover {
    padding-left: 12px
}

.value-number {
    color: var(--w-orange);
    font-size: 10px
}

.value-main h3 {
    margin: 0;
    font-size: 28px;
    letter-spacing: -.04em
}

.value-main p {
    margin: 10px 0 0;
    max-width: 500px;
    color: #64645f;
    font-size: 13px;
    line-height: 1.6
}

.value-word {
    font-size: 9px;
    color: #999993;
    text-align: right
}

.why-thinking {
    background: #fff;
    padding: 145px 0
}

.thinking-intro {
    margin: 55px 0 85px
}

.thinking-intro>span {
    display: block;
    color: #888883;
    font-size: 9px;
    margin-bottom: 22px
}

.thinking-intro h2 {
    margin: 0;
    font-size: clamp(58px,7vw,108px);
    line-height: .87;
    letter-spacing: -.075em
}

.thinking-intro h2 span {
    color: #a4a49f
}

.thinking-steps {
    display: grid;
    grid-template-columns: repeat(4,1fr);
    border-top: 1px solid var(--w-line)
}

.thinking-step {
    min-height: 270px;
    padding: 25px;
    border-right: 1px solid var(--w-line)
}

.thinking-step:last-child {
    border-right: 0
}

.thinking-step>span {
    color: var(--w-orange);
    font-size: 10px
}

.thinking-step strong {
    display: block;
    margin-top: 80px;
    font-size: 18px;
    letter-spacing: -.025em
}

.thinking-step p {
    margin: 12px 0 0;
    max-width: 220px;
    color: #6a6a65;
    font-size: 11px;
    line-height: 1.55
}

.artisan {
    background: var(--w-paper);
    padding: 110px 0
}

.artisan-card {
    position: relative;
    min-height: 620px;
    padding: 28px 38px;
    background: var(--w-black);
    color: #fff;
    overflow: hidden
}

.artisan-top {
    display: flex;
    justify-content: space-between;
    font-size: 9px;
    color: #777773
}

.artisan-quote {
    position: relative;
    z-index: 2;
    margin: 105px 0 115px
}

.quote-mark {
    display: block;
    color: var(--w-orange);
    font-size: 100px;
    line-height: .5;
    font-family: Georgia,serif
}

.artisan blockquote {
    margin: 20px 0 0;
    font-size: clamp(45px,5.3vw,82px);
    line-height: .95;
    letter-spacing: -.06em;
    font-weight: 700
}

.artisan blockquote em {
    color: var(--w-orange);
    font-style: normal;
        background: linear-gradient(45deg, #ff914d 0%, #a02d37 50%, #383838 100%);
    -webkit-background-clip: text;
    background-clip: text;
    -webkit-text-fill-color

Widely available across major browsers (Baseline since March 2019)
Learn more

Don’t show
: transparent;
    color: transparent;
}

.artisan-bottom {
    position: relative;
    z-index: 2;
    display: flex;
    justify-content: space-between;
    align-items: end
}

.artisan-bottom strong {
    display: block;
    font-size: 13px
}

.artisan-bottom span {
    display: block;
    margin-top: 5px;
    color: #858580;
    font: 9px "DM Mono",monospace
}

.artisan-stamp {
    text-align: right;
    font-size: 9px;
    color: #888883
}

.artisan-stamp strong {
    margin-top: 5px;
    color: var(--w-orange);
    font: 10px "DM Mono",monospace
}

.artisan-circle {
    position: absolute;
    width: 440px;
    height: 440px;
    right: -90px;
    bottom: -210px;
    border: 1px solid rgba(255,77,25,.65);
    border-radius: 50%
}

.artisan-circle:after {
    content: "";
    position: absolute;
    inset: 50px;
    border: 1px solid rgba(255,77,25,.25);
    border-radius: 50%
}

.why-fit {
    padding: 145px 0;
    background: #fff
}

.fit-heading {
    display: grid;
    grid-template-columns: 1.1fr .4fr;
    gap: 100px;
    margin: 55px 0 80px
}

.fit-heading h2 {
    margin: 0;
    font-size: clamp(55px,6vw,92px);
    line-height: .9;
    letter-spacing: -.07em
}

.fit-heading h2 span {
        background: linear-gradient(45deg, #ff914d 0%, #a02d37 50%, #383838 100%);
    -webkit-background-clip: text;
    background-clip: text;
    -webkit-text-fill-color

Widely available across major browsers (Baseline since March 2019)
Learn more

Don’t show
: transparent;
    color: transparent;
}

.fit-heading>p {
    align-self: end;
    max-width: 350px;
    margin: 0;
    color: #666661;
    font-size: 14px;
    line-height: 1.65
}

.fit-columns {
    display: grid;
    grid-template-columns: 1fr 1fr;
    border-top: 1px solid var(--w-line)
}

.fit-columns>div {
    padding: 28px 35px 0 0
}

.fit-columns>div+div {
    padding-left: 35px;
    border-left: 1px solid var(--w-line)
}

.fit-columns>div>span {
    display: block;
    font-size: 9px;
    color: var(--w-orange);
    margin-bottom: 28px
}

.fit-columns ul {
    list-style: none;
    padding: 0;
    margin: 0
}

.fit-columns li {
    position: relative;
    padding: 17px 0 17px 25px;
    border-bottom: 1px solid var(--w-line);
    font-size: 14px;
    line-height: 1.45
}

.fit-columns li:before {
    content: "";
    position: absolute;
    left: 0;
    top: 25px;
    width: 7px;
    height: 1px;
    background: var(--w-orange)
}

.fit-no li:before {
    background: #aaa
}

.why-cta {
    background: var(--w-orange);
    padding: 125px 0 135px
}

.why-cta-label {
    font-size: 10px
}

.why-cta-content {
    display: grid;
    grid-template-columns: 1.3fr .4fr;
    gap: 100px;
    margin-top: 65px
}

.why-cta h2 {
    margin: 0;
    font-size: clamp(58px,7.3vw,115px);
    line-height: .86;
    letter-spacing: -.075em
}

.why-cta h2 span {
    color: var(--w-paper)
}

.why-cta-side {
    align-self: end;
    max-width: 350px
}

.why-cta-side p {
    margin: 0 0 35px;
    font-size: 14px;
    line-height: 1.6
}

.why-cta-button {
    display: inline-flex;
    align-items: center;
    gap: 22px;
    padding: 18px 22px;
    background: var(--w-black);
    color: #fff;
    font: 10px "DM Mono",monospace;
    text-transform: uppercase;
    transition: transform .25s ease
}

.why-cta-button:hover {
    transform: translateY(-4px)
}

@media(max-width: 1050px) {
    .why-container {
        width:min(100% - 48px,1400px)
    }

    .why-hero-grid,.why-problem-grid,.difference-heading,.values-layout,.fit-heading,.why-cta-content {
        grid-template-columns: 1fr
    }

    .why-hero {
        min-height: auto
    }

    .why-hero-copy {
        justify-self: start
    }

    .difference-grid {
        grid-template-columns: repeat(2,1fr)
    }

    .thinking-steps {
        grid-template-columns: repeat(2,1fr)
    }

    .thinking-step:nth-child(2) {
        border-right: 0
    }

    .fit-heading {
        gap: 35px
    }

    .why-cta-side {
        align-self: start
    }
}

@media(max-width: 650px) {
    .why-container {
        width:calc(100% - 36px)
    }

    .why-kicker {
        padding-top: 105px;
        font-size: 9px
    }

    .why-kicker span:last-child {
        display: none
    }

    .why-hero-grid {
        padding-top: 45px;
        gap: 45px
    }

    .why-hero-heading h1 {
        font-size: clamp(50px,14.5vw,74px)
    }

    .why-hero-bottom {
        margin-top: 70px
    }

    .why-problem,.why-difference,.why-values,.why-thinking,.why-fit {
        padding: 90px 0
    }

    .why-problem-grid {
        gap: 45px;
        margin-top: 38px
    }

    .why-problem h2 {
        font-size: clamp(44px,12vw,62px)
    }

    .difference-heading {
        margin: 40px 0 55px;
        gap: 35px
    }

    .difference-heading h2 {
        font-size: 52px
    }

    .difference-grid {
        grid-template-columns: 1fr
    }

    .difference-card {
        min-height: 330px
    }

    .values-layout {
        gap: 45px;
        margin-top: 40px
    }

    .values-heading h2 {
        font-size: 52px
    }

    .value-row {
        grid-template-columns: 35px 1fr
    }

    .value-word {
        grid-column: 2;
        text-align: left;
        margin-top: 5px
    }

    .thinking-intro {
        margin: 40px 0 55px
    }

    .thinking-intro h2 {
        font-size: 53px
    }

    .thinking-steps {
        grid-template-columns: 1fr
    }

    .thinking-step {
        min-height: 190px;
        border-right: 0!important;
        border-bottom: 1px solid var(--w-line)
    }

    .thinking-step:last-child {
        border-bottom: 0
    }

    .thinking-step strong {
        margin-top: 50px
    }

    .artisan {
        padding: 50px 0
    }

    .artisan-card {
        min-height: 530px;
        padding: 22px
    }

    .artisan-quote {
        margin: 80px 0 100px
    }

    .artisan blockquote {
        font-size: 43px
    }

    .artisan-bottom {
        display: block
    }

    .artisan-stamp {
        text-align: left;
        margin-top: 25px
    }

    .fit-heading {
        margin: 40px 0 55px
    }

    .fit-heading h2 {
        font-size: 52px
    }

    .fit-columns {
        grid-template-columns: 1fr
    }

    .fit-columns>div,.fit-columns>div+div {
        padding: 28px 0 0;
        border-left: 0
    }

    .fit-columns>div+div {
        margin-top: 35px
    }

    .why-cta {
        padding: 90px 0 100px
    }

    .why-cta-content {
        margin-top: 45px;
        gap: 45px
    }

    .why-cta h2 {
        font-size: 53px
    }
}